EGSTUDIO IS THE AUTHOR-LED CREATIVE WORK OF EMERSON GANA
EGSTUDIO IS THE AUTHOR-LED CREATIVE WORK OF EMERSON GANA
Emerson Gana is a Creative Director and founder of EGSTUDIO, with 15+ years shaping ideas for brands, culture and business. His work brings together advertising experience, cinematic storytelling and AI-native production to turn creative judgment into visual direction, brand value and execution.
The tools change. The responsibility stays the same: directing ideas with intention.
| Festival | Grand Prix | Gold | Silver | Bronze |
|---|---|---|---|---|
| Effie LATAM | 00 | 01 | 00 | 00 |
| Effie Chile | 03 | 05 | 05 | 06 |
| IAB / IAB Mixx | 00 | 15 | 12 | 10 |
| CREA / ACHAP Chile | 01 | 12 | 10 | 12 |
| FIAP | 00 | 00 | 02 | 02 |
| Ojo de Iberoamérica | 00 | 00 | 01 | 02 |
| El Sol | 00 | 01 | 02 | 02 |
| Wave | 00 | 00 | 01 | 02 |
I lead brand-centered creative direction with a perspective grounded in vision, clarity and judgment. I identify the purpose behind each brand and align design, voice and experience into coherent systems. I connect the visual, the written, the sonic and the audiovisual so every touchpoint feels intentional.
A live-action reimagining of Space Adventure Cobra, built as the pilot of a new sci-fi noir series. Cobra returns with fractured memories and a target on his back, pulled into a covert contract where survival means uncovering the truth before everyone else is erased.
Developed as a cinematic exploration with Seedance 2.0, this short film follows a lone cowgirl as she moves through New Beijing, a city shaped by neon, dust, and violence. As she advances into the domains of the Black Sun Dynasty, the guardians, criminals, and tensions that define the city’s dark pulse begin to emerge.
A mythic short film about loss, fear and rebirth. Marked by the death of her adoptive parents, Valfreyja grows up veiled by grief until the day she removes the blindfold and faces her destiny—transforming pain into courage, and courage into rebirth.
A cinematic allegory on death, beauty and human fragility. Conceived as a fashion-infused visual manifesto, the piece imagines death not as horror, but as presence—elegant, inevitable and quietly waiting.
A fashion short film set in a hostile future where psychic agents cross a dead terrain to rescue a missing unit—only to face something far worse waiting on the other side.
An action-thriller that reimagines ACRONYM as a sci-fi world of psychic agents. Fashion, tension and worldbuilding collide in a piece where the brand is present in every frame without ever feeling like an ad.
Created independently as a cinematic extension of ACRONYM’s visual language—opening a broader visual territory across film, stills, campaigns, social imagery and screen-based storytelling.
A concept music video inspired by Carpenter Brut’s cover of Maniac. Built through retro-futurist tension and synthwave noir, the piece reimagines the song as a dark sci-fi narrative of performance, obsession and replacement.
Nova Reyes is a hybrid dancer who lives for training—constantly moving and pushing herself to the limit. Fast, intense, and blunt, she combines physical discipline with an explosive temperament. She works in a mechanic’s shop and builds her identity around her obsession with dance.
Built by Nova from salvaged parts and her own custom modifications, her car blends classic mechanics with a futuristic aesthetic—marked by the inverted cross on the hood as a tribute to Carpenter Brut.
After being rejected from a mysterious audition, Nova returns to the academy and stumbles upon a secret lab where androids are built to replicate human dancers through algorithms. When she realizes she was used as nothing more than input for the machine, she decides to confront the director and shut the project down.
. Forever Young reframes youth as the decision to keep the spirit of exploration alive. By centering the film on an older woman, The North Face’s Never Stop Exploring becomes a more human truth: staying connected to nature is one of the purest ways to stay alive
A cinematic reimagining of Casillero del Diablo through Paganini’s pact with the devil. A fallen violinist is offered one last temptation: immortality, sealed in a glass of wine.
Built around Shaped by Tradition, the piece explores the idea of designing the future through the memory of the past. The new Vision Iconic emerges from the classic model that inspired it, turning heritage into a bridge between tradition and tomorrow.
A short film that reimagines Corpaliv through a world where children with multiple disabilities can dream, imagine and be seen beyond limitation. Built with a warm Pixar-inspired language, the piece turns visibility into inspiration—giving the foundation a universe as powerful as the children it represents.
Built around the idea of comfort as a healthcare experience, the piece turns a simple premise into a distinctive world where care feels warm, familiar and unexpectedly memorable.
A cinematic reimagining of Zico as a premium streetwear universe. Built around Walk Your Vibe, the piece turns an everyday sandal into a symbol of identity, attitude and street presence.
A fashion film that reimagines Americanino through a cinematic desert world of identity, change and inner strength. As a group of women moves through the storm instead of escaping it, the brand becomes part of a journey shaped by transformation rather than survival.
A cinematic campaign built around the idea of making smarter real estate decisions. Through a hybrid creative approach, the piece turns clarity, trust and visual consistency into a more distinctive way of presenting residential investment.
In Chile, 3 out of 10 people live with atopic dermatitis, a chronic condition marked by stigma and prejudice. To give it visibility, we turned real patients into the protagonists of classic artworks, showing their skin without retouching in a traveling exhibition in Santiago, Chile. Together with Pfizer and Fundación Padece, we turned art into a platform for empathy and recognition.
